Campaign Tackles Bike Riders and Drivers Behaving Badly
A new campaign has been launched by the Victorian Government, encouraging bike riders and drivers to come together to discuss their concerns about sharing the road safely.
The social media awareness campaign, Road User or Abuser, uses Facebook as a forum for bike riders and drivers to come together to address a number of road safety issues, including:
- a lack of knowledge of cycling related road rules by both bike riders and drivers
- bike riders breaking key road rules when they think it is safe to do so.
Research findings show that not only are driver and bike rider attitudes toward each other at times negative, so are some of their behaviours.
The most causes of dangerous driver behaviour reported to police in Victoria include:
- opening a car door without checking for approaching bike riders
- driving across the path of an oncoming bike rider
- bike riders being hit from the side or from behind.
The Road User or Abuser campaign will address a key topic each week over six weeks, including relationships, rules and tips, visibility, points of view, confessions and conciliation.
Join the online discussion by liking the Road User or Abuser Facebook page, take the online quiz and watch the video – Why Does the Road Change Who we are?
For more information on safe bike riding, visit the VicRoads website.